New York, June 29th 2005, Gerhard Schroder figures among the top ten foreign leaders in U.S. news media primarily because of President Bush?s visit to Germany. Foreign leaders mentioned in U.S. media are those who have a direct connection with the U.S. as a result of foreign policy or their notoriety as in the case of Saddam Hussein and Abu Musab al Zargawi.
Media Tenor Research Institute analyzed articles from U.S.A Today, the Wall Street Journal and nightly news from NBC, ABC, CBS and Fox from 1/6/2005 through 5/31/2005 for this report.
Consumers of U.S. news media can hope to broaden their international perspective only when U.S media, both print and electronic (television) shift from their concentrated national news focus. This is reflected in the people who figure most importantly in U.S. media. Apart from Pope John Paul II, Ariel Sharon and Mahmmoud Abbas, the rest are all current or former-members of the U.S. government. Clinton is likely to have received considerable mention due to his efforts in garnering support for the Tsunami relief effort.As far as political reporting goes, a global picture is off the essence in a world that has constantly shrinking boundaries thanks to various forms of mediated communication and a population that has access to increasing sources of alternative news media. However, Marshall McLuhan?s ideal of a global village seems a distant dream in a world fragmented by divergent news interests and heavily localized styles of reporting.
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